Rural Development
Identify and rank factors affecting the marketing performance of the fisheries industry in Rural agricultural cooperatives for rural development

SAED ABDOLMANAFI; abolfazl baghbani-arani; yasser maghsoudi-GANJEH; Mona Poureisa; Moslem Mokarremi

Volume 7, Issue 4 , April 2021, , Pages 489-506

  The aim of this study was to identify and ranking effective factors on marketing performance in Iranian fishery industry based on a qualitative studie. Therefore, first, by conducting semi-structured interviews with experts and senior managers of marketing and sales of fisheries companies in 10 provinces ...  Read More